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Summer According to Ice-Watch: The Perfect Watch for Your Vacation

Three friends wearing colorful Ice-Watch watches under the summer sun

Summer in a gang—and in full color. © Ice-Watch

The Club Series · Episode 1

A summer watch has to be able to do it all: dive into the waves, shine on a terrace, withstand the sand, and set the tone for a casual outfit. At Ice-Watch, this has been a way of life since 2007. Here’s a guided tour of summer as envisioned by the Belgian brand, featuring our favorite models for her and for him.

The lowdown: colorful watches made of soft silicone, water-resistant from 5 to 10 ATM (perfect for worry-free swimming), priced from €48 to €250, designed for summer—and several models are on summer sale through July 22.

Ice-Watch, the brand that brought summer to your wrist

Founded in Belgium in 2007, Ice-Watch has made color its signature: glossy silicone, pastel or neon dials, and clean, round shapes. The formula hasn’t changed: lightweight, water-resistant, and affordable watches that you choose just like a pair of sunglasses—to match your mood, your outfit, or the season. Needless to say, July is its natural playground.

For her: color run wild

Sunset, tie-dye, and clear skies

Ombré is THE trend of the summer: the ICE Sunset collection captures the golden hour, tie-dye embraces the festival vibe, and the shimmering dials ofICE Cosmos evoke a cloudless sky.

A woman in an orange top wearing an orange Ice-Watch under a blue summer sky White Ice-Watch worn with denim shorts, a summer outfit
ICE Sunset — Rainbow

ICE Sunset — Rainbow

A rainbow gradient that evokes the scent of a sunset. Water-resistant to 10 ATM.

98,79 €

ICE Tie-Dye — Sweet Lilac

ICE Tie-Dye — Sweet Lilac

The lilac tie-dye—lightweight and impossible to miss on a towel.

78,83 €

ICE Sunset — Soft Pink

ICE Sunset — Soft Pink

Powdery pink with a golden hour vibe — on summer sale.

98.79 €- 15%

Sports

Yoga at sunrise overlooking the ocean, beach volleyball, jogging through the pine trees: silicone isn't affected by sand or sweat, and can be rinsed off with clean water.

A yoga session overlooking the ocean, wearing an Ice-Watch on my wrist

Ice-Watch silicone: sand, sea spray, and sun salutations.

ICE Cosmos — Clear Sky

ICE Cosmos — Clear Sky

A clear, sky-blue sky and sparkling crystals—the elegance of a summer sky.

98,79 €

ICE Digit Retro — Sky Blue

ICE Digit Retro — Sky Blue

Retro digital cameras for under €50: beach, pool, festival.

48,89 €

For him: linen, sunshine, and a touch of daring

According to Ice-Watch, a man's summer look consists of an open-collared linen shirt, a bold, colorful watch, and a skeleton movement that can be admired while sitting on a terrace.

A man in a blue linen shirt standing by the sea, wearing a blue Ice-Watch watch A man in a yellow shirt in a sunny alleyway wearing an Ice-Watch
ICE Boliday Clear — Yellow

ICE Boliday Clear — Yellow

Transparent case, sunny yellow, visible movement: the must-have piece of the summer.

168.66 €- 20%

ICE Digit Retro — Black Gold

ICE Digit Retro — Black Gold

Matte black and gold, '80s style: from paddle tennis to the rooftop without changing clothes.

58,87 €

Ice Red Devils — Red

Ice Red Devils — Red

The bright red "Diables Rouges" edition chronograph, for active summers.

€248.51 – 15%

A man in an ecru sweater standing by the sea, wearing a white Ice-Watch

White on blue: the combination that never fails to make an appearance in August.

What about the kids?

Ice-Watch is also the go-to brand for small wrists: educational watches, unbreakable digital watches, and smart watches for kids heading off to their first summer camp. Waterproof, lightweight, and affordably priced.

A mother and child embracing on the beach with an Ice-Watch watch

The first vacation is measured in hours spent swimming.

Ice Smart Junior — Pink

Ice Smart Junior — Pink

The Junior Connect to Stay Reachable During Camp.

€48.91- 15%

The Club's Tip: Waterproofing—A How-To Guide

Can you go swimming with an Ice-Watch? Yes, for most models: 10 ATM (100 m) = swimming and snorkeling without worry; 5 ATM (50 m) = showering and a quick dip; below that, leave the watch on the towel. A good habit after a day at the beach: rinse the strap with fresh water to remove salt and sunscreen—the silicone will thank you.

Summer Sale through July 22

The entire Ice-Watch collection is available at the Club

Discover Ice-Watch watches →

Photos: Official Ice-Watch accounts. Prices as of July 6, 2026, including summer sales.

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