Kelton, the official timekeeper of active summers. © Kelton
The Club Series · Episode 5
Watch faces named after ice cream flavors—lemon-basil, mint-chocolate—beach tennis, striped NATO straps, and 70 years of French joie de vivre: this is summer according to Kelton, the fifth episode of our series.
Highlights: The quintessential French pop brand, priced from €85 to €490, with sales of up to 50% off and a limited-edition 30 ATM diver's watch. The entire collection is available at the Club.
Kelton: 70 Years of French Vacations
Since 1954, Kelton has been the watch people bought with their first paycheck and the one you’d see on every beach in France. The brand has returned to its 1960s- and 1970s-era style: bright, vibrant dials, striped NATO straps, cushion-shaped cases—and a serious partnership with French beach tennis.
For her: Colorama, a fragrance with a '60s vibe
Sunshine yellow, Vichy red, lemon-basil
The Colorama is THE Kelton piece: a simple round case, bold colors, and an affordable price. The yellow one puts everyone in a good mood, the red one brings to mind the Vichy checkered tablecloths from home, and the lemon-basil one smells like sorbet.
Printed dress, pine forest, and Colorama: summer in the Landes.
For him: striped NATO straps and a limited-edition diver's watch
RC2, 1955 & Grande Colorama
The RC2, with its green-and-orange NATO strap, embodies the spirit of the 1970s Riviera. The 1955 Tropic, a limited-edition model water-resistant to 30 ATM, is the true French diver's watch of the bunch. And the mint-and-chocolate Grande Colorama is half price.
1955 — Tropic Limited Edition
The 30 ATM Diver's Watch (Limited Edition). Collector's Item.
490,00 €
The whole Colorama crew, ready for July.
The Club's Advice: Which Kelton Model for Water?
The Colorama and Jungle models are water-resistant for everyday use (splashes, quick showers) but are better suited for the beach than for swimming. For real diving, there’s the 1955 Tropic 30 ATM —300 meters, limited edition—the only Kelton that goes deeper than you do.
Photos: Kelton's official accounts. Prices and promotions as of July 6, 2026.
